A Top B2B Lead Generation Company

If your business sells product and services to other companies then you know all about the need and value of high quality exclusive leads.

Media Giant Design is a B2B lead generation company has been generating B2B leads for companies all over the United States for over 10 years. We do not subscribe to the cookie cutter mentality – all of our B2B Lead generation programs are custom built around your business.

  • High Quality Leads Generated Just For You
  • Custom Developed Programs
  • Multi-Channel Approach
  • High ROI

High Quality B2B Lead Generation And Sales Nurturing

Not all b2b lead generation companys are the same. While most focus on just the inbound component of the process – our focus is on the entire funnel until the leads reach your sales team.

  • We use Inbound Marketing to attract and convert qualified b2b leads and build effective campaigns to improve customer acquisition and retention.
  • We leverage Marketing Automation software to gather data from user and customer activity across the entire funnel and track key metrics around website traffic, prospects, leads, and customers.
  • Finally, we send emails or sms messages to prospects and clients based on their behaviors.

Our B2B Lead Generation Services Acquire, Nurture and Engage Potential Customers

At Media Giant Design, B2B lead generation is a growth force that helps businesses get their products and services in front of other businesses. Our B2B programs rely upon use inbound marketing, account-based marketing, multi-channel outreach and sales systems to improve lead generation rates. For each client we create a custom marketing strategy that focuses on a single critical metric that aligns with the business. We also create a lead management process to ensure that we are converting and nurturing leads to opportunities. Media Giant works with B2B organizations that wish to scale their marketing efforts. We focus on sales qualified lead generation and prospect to lead conversion rates. Our services include marketing, automation, advertising, social media, SEO, PPC and Email Marketing. We build websites, mobile apps, and produce great content to win new business and leads for clients.

ABM (Account Based Marketing) and Inbound marketing to attract and convert qualified leads.

  • Retention strategy Building effective campaigns to improve customer acquisition and retention.
  • Content and engagement strategy Educate, inspire, and build interest post-conversion.
  • Full-funnel analytics Marketing automation software gathers data from user and customer activity across the entire funnel.
  • Marketing goals Set monthly goals around website traffic, prospects, leads, and customer acquisition.
  • Behavior-based email marketing Send appropriate communications based on behavior, activities, and interests.

B2B Lead Generation Company

All I can say is “Wow”! After 1 year with Media Giant handling our B2B Lead Generation, we have talked to more people and sold more deals than we had in our first 3 years of business. Our client based increased 4 fold. The strategy and automation they setup for us is incredible – and we couldn’t have grown like this without them.

Peter Johnson – Johnson Insurance Company

Get A Proposal For Your B2B Lead Generation Project

We understand your Lead Generation Project is unique and your business has personalized needs. Fill out the form below, and we’ll get back to you with a custom pricing estimate.

Or, if you’d like to discuss your project over the phone, call us at 1-800-998-9067.

We’re open 9-5 EST – Monday through Friday.

Fill This Out and We’ll Be In Touch

html

For Immediate Service Call: (800) 998-9067

B2B Websites Must Be Lead Generation Engines.

Your website should be your indisputable best lead generation channel. As a highly rated b2b lead generation company we believe websites have a job to do. When we design and build websites, we focus on both design and performance–not just making a pretty brochure. From lead generation to customer retention, we create the right tools and manage campaigns that measurably improve business outcomes.

  • Marketing Websites
  • Marketing Automation
  • Lead Management
  • Conversion Rate Optimization
  • Lead Scoring

A Multi-Channel Approach to B2B Lead Generation

When it comes to generating B2B Leads the one shoe fits all approaches just don’t work. For 10 years, Media Giant has been generating high quality B2B leads for both ourselves and our clients. Our approach is truly multi-channel – relying on Google Ads, Facebook Ads, Email Marketing, LinkedIn and Search Engine Optimization to generate the inbound traffic. Most of our competitors stop here – but we don’t.

Once a lead is generated it needs to be nurtured – not all leads buy right away. More often than not you have to nurture the leads through Account Based Marketing, Automation and additional touch points to turn that potential client into a client.

Want to learn more?

What Is B2B Lead Generation?

At Media Giant Design, we are asked this question all the time. Its surprising how many business owners that sell to businesses simply don’t understand what B2B Lead Generation is. In it’s most simple form, B2B lead generation is the process of acquiring potential customers for your B2B business (businesses that sell to other businesses). For a b2b business to grow, they need to bring in more leads which when sold results in more revenue. More leads = More Customers.

There are lots of ways that b2b businesses can generate leads. After all, b2b lead generation is a funnel just like any other type of lead or sales process. There are lots of ways to generate interest at the top of your funnel (the Awareness phase) – and no single channel is better than another as we have found. Inbound Marketing, Search Engine Optimization, Pay Per Click, Social Media are great ways to create awareness and then bring people into your funnel – but it doesn’t end there.

Just because someone has expressed interest at the top of the funnel doesn’t necessarily mean that they result in a paid customer. Once interest is attained, your funnel moves into it next phase (Consideration). In this phase, positive out reach is necessary. This outreach can be calls from your sales people and remarketing ads – but the best way to accomplish this outreach is via email marketing.

The simple fact is that even today – most B2B customers still prefer to get their marketing messages by email. This means that not only do you have to attract them at the top of the funnel, but you have to have a process in place to keep your name in front of them and provide them with ongoing information about your products and services. This is often referred to as lead nurturing.

Lead Nurturing

Lead nurturing is the process of creating content that people seek out and convert on after engaging with it. These types of messages are great because they effectively segment themselves. You know that they’ve engaged with a certain type of content, so it makes sense to feed them a similar content about that product or service until they’re ready to make a purchasing decision. However, between the keyword planning, content strategy, content creation, campaign design and email deployment, nurturing b2b lead generation campaigns can be quite time consuming – but when done properly results in more sales with less “selling”.

Don’t get us wrong – you still need sales people and to be speaking with your potential clients. But it typically takes more than that to win business these days.

Let’s face it – B2B is highly competitive in all vertical markets and the “cold” tactics of previous years simply don’t work anymore. To effectively generate B2B Leads today requires a team of people that not only can bring interest in, but can nurture leads into sales as well.

If you need high quality leads for your B2B business call us today.

The Latest Articles By Our Experts Digital Marketing Team